Welcome

Something you can take to the bank

In a recent study conducted by the Schapiro Group in partnership with the America Chamber of Commerce Executives, statisticians determined the measurable value of chamber membership to businesses as it applies to what customers perceive about the business. Here are some of the numbers.

When you display your chamber membership and involvement, people are 19% more likely to think favorable of your business over non-members.

If you are seen as highly involved through participation on committees, sponsorships, board service, etc., 12% are more likely to think you products/services stack up better than the competition.

These perceptions are based on the inference that businesses which are highly visible and active in their local chamber are more trustworthy, more involved in the community, care about customers, are successful and are community leaders.

When the public knows a business is active in the local Chamber of Commerce, that business enjoys:

44 % increase in favorable rating!
51% increase in consumer awareness!
57% increase in its local reputation!
63% increase in its ability to attract future business from people!

This is a demonstration of real potential impact to your business.

These real numbers impact bottom lines every day.

The Novato Chamber of Commerce — working for you.

I am proud to be a member of the Novato Chamber of Commerce, and I sincerely appreciate everything the Chamber has done for the citizens and businesses of Novato. For a community to thrive, commerce must necessarily thrive. Businesses must generate revenue and tax dollars to keep the local economy healthy, vibrant and sustainable. Public officials and City staff need community support and leadership to help build tomorrow's future. The Novato Chamber of Commerce fills a critical leadership role in the Novato community by advocating legislation and policies that encourage prudent growth while promoting a livable community with economic vitality. I have experienced first-hand that the Chamber promotes Novato both internally and externally to ensure that its residents have the goods, services, and businesses that they deserve within their own community. Through its seminars, forums, Leadership initiatives and fundraising, the Chamber is ensuring that future generations will maintain and thrive in a better, more sustainable Novato. I applaud the Chamber's work to make Novato a vibrant, business-friendly town with a thriving mix of local, regional and national businesses."

Dan Safier The Prado Group, Inc.